Barnes & Noble Back to Campus - Colorful Authors
Every summer a select number of Pratt Institute students are chosen to design the Barnes & Noble Back to Campus collection. As one of the students selected to design the 2015 collection, I presented 3 concepts: Colorful Authors, Patterns, and Buttons. We worked in a studio environment under team leader Professor Tom Dolle where each student pitched and refined their ideas. During this project I explored materials and production techniques, created professional comps and made presentations to the B&N team.
This design gives historically famous writers a edge with a burst of color and a hand drawn illustration. The quotes bring the writers to life and allow for added personality.
The series consists of a tote bag, journal/sketch book and a pencil case; basic necessities for any student, especially the artist.